Political emails and text messages ramp up as primary elections draw near

Political emails and text messages ramp up as primary elections draw near

Political campaigns are increasingly blasting voters with emails and text messages as primary elections approach, intensifying outreach and fundraising drives. Campaigns across parties are leveraging data-heavy targeting to contact potential supporters, while voters report fatigue and concerns about privacy and misinformation. Officials warn that the persistent messaging could influence turnout and shape early voting dynamics ahead of primaries.